What is “Plus Size”?
Curvy. Above average. Fiercely real. Full-figured. Big and Beautiful. Voluptuous…there are so many ways to describe a plus size woman! There’s been much debate…
News & Contests
7 Bra Facts that you MUST KNOW!
We are the bra fit experts. In honour of our bra fit clinic and lingerie sale, June 7-12, 2014, here are the 7 bra…
William Rast Collection + Customer Appreciation Weekend
I’m so excited to announce that the William Rast collection is BACK for Spring 2014! We’ll be launching the line in-store and online on…
Song Featured in our New Commercial
All about “Turning Heads” – the Song Featured in our New Commercial! Can’t get enough of the song playing in our new lingerie commercial?…
Model Off Duty : Jeff & Joey
Have you seen our newest lingerie commercial? Perhaps you’re wondering who are those handsome gentlemen with Ashley?! They are actually BROTHERS, models and two…
#MyGreatJeans Contest
Give a girl the perfect pair of jeans, and she can conquer the world! This Spring, I am CRAZY about denim…boyfriend, jeggings, distressed, patchwork, acid…
You be the Buyer!
We challenged design students across Canada to create the perfect trio of “Little Black Dresses” for Addition Elle. As a leading Canadian retailer, Addition Elle…
All about Ashley Graham
What’s Ashley really like? Learn more about the iconic supermodel BELOW! Follow her on Twitter: @theashleygraham Instagram: theashleygraham Facebook: The Official Ashley Graham…
Model Off-Duty
Georgina Burke We caught up with Georgina at our Summer shoot and got to know what makes this Aussie-beauty tick. Hometown: Brisbane, Australia…
Plus Size Award Show Fashion
It’s that time of year again…when all the celebrities get dressed to the nines and we get to analyze their every outfit from accessory…